Why We Launched this Blog

January 17, 2008 by influencerelations

Just wanted to give a quick note about what we’re doing on this blog: we’re trying to help startups get attention through better management of their influencer relationships. We’ll touch public relations, social media marketing, and SEO.

Why SEO? Because “search engines” are extremely influential, and developing an “influencer strategy” without an eye on your search presence misses a source of perhaps 80% or more of online influence.